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$21,505,914 Now that is a lot of diamond

11/13/2012

THE ARCHDUKE JOSEPH DIAMOND

Lot Description
THE ARCHDUKE JOSEPH DIAMOND
The unmounted cushion-shaped
diamond weighing approximately 76.02 carats, in purple leather fitted box
Accompanied by report no. 5151001770 dated 14 September
2012 from the GIA Gemological Institute of America stating that the diamond is D colour,
Internally Flawless clarity; a letter indicating that the
diamond is Type IIa; a
GIA monograph and a letter dated 1 October 2012
stating that 'to date the
Archduke Joseph Diamond is the largest D-color,
Internally Flawless diamond we
have graded from the historic Golconda
region'.

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Emeralds still make a statement

11/12/2012

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If you need further proof that emeralds are, were, and always
will be in fashion, look no further than Sotheby’s recent $18.8 million auction of
property from the late Brooke Astor’s estate: A Bulgari necklace, estimated at
$250,000–$350,000, went for $686,500, and her 22.84 ct. Van Cleef & Arpels
emerald engagement ring earned $1.2 million. (It was valued at
$100,000–$150,000.) In fact, all of Astor’s emeralds—she had about a dozen
pieces in the lot of 64 jewels, which pulled in $5.7 million total—exceeded
their estimates, most selling for three and four times the predicted prices.
That’s a whole lot of green.

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Victoria's not so secret Bra

11/12/2012

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Victoria’s not-so-secret 2012 FantasyPosted
by Michelle Graff on October 31, 2012

Every year, lingerie lord Victoria’s Secret unveils a multi-million dollar
bra set with an astounding number of diamonds and colored gemstones that one lucky model gets to wear down the runway at the brand’s annual fashion show.

This year’s bejeweled brassiere is a $2.5 million floral-themed bra-and-belt set
featuring 5,200 hand-set precious gems: amethysts, sapphires, tsavorites and
rubies along with white, pink and yellow diamonds, set in 18-karat rose and
yellow gold.
Designed by New York-area retailer London Jewelers, the bra, Victoria’s
Secret “Very Sexy Push-up” model, has two removable diamond flower pins, and the
drop centerpiece features two large white diamonds, one 12.5 carats and the
other 20 carats.
Model Alessandra Ambrosio has been tapped to model the bra this year,
following in the stiletto-clad footsteps of past Fantasy bra models such as Gisele Bündchen, Heidi Klum and Claudia Schiffer. She’ll also wear it on the runway during the Victoria’s Secret fashion
show, which is set to air Dec. 4 on CBS.

This year, Victoria’s Secret also added a bejeweled perfume bottle, putting white, pink and yellow diamonds, along with sapphires, tsavorites, rubies and a 10-carat colorless diamond, on a
bottle of its “Bombshell” fragrance. The price tag on this perfume:
$500,000.

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Colored Gem Buying Takes Experience

11/12/2012

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De Beers, the world's biggest producer, created the industry and developed the ''Diamonds are Forever'' tagline that was voted as the best slogan of the 20th century by Advertising Age. Monroe's recording of Diamonds Are a Girl's Best Friend and Hepburn's Breakfast at Tiffany's film
helped cement an allure in consumers' minds, spurring a boom in demand. While the growing popularity of coloured gems is reflected in the shop windows on London's Bond Street, diamonds are still the first choice of
consumers who are better educated about the stones.
''Coloured stones are mainly bought by more experienced customers who already
have diamond pieces,'' said Richard Campbell, whose family runs the jeweller
Lucie Campbell on New Bond Street. ''It's incumbent on the buyer to have
confidence in the jeweller or their own knowledge.''
Compliments of Gem Find.

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$21,505,914 Now that is a lot of diamond

Emeralds still make a statement

Victoria's not so secret Bra

Colored Gem Buying Takes Experience

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